Establishing Presence in Brazil

Establishing Presence in Brazil

If your company wants to go “global” in Brazil and take advantage of its imposing market of consumers, establishing a branch in the country, exporting products herein or pursuing any other investment opportunity, our firm can assist you and your company in both approaches.

Our comprehensive assistance consists of different forms of incorporating a company or intricacies of licensing exportation in the country. All in a very straightforward and available way of detailing pros and cons to you.

We help plan and put in place formal legal and accountancy structures. At the same time, we are prepared to provide straightforward advice and local insight of practical usage.

As a boutique firm custom-made specifically for the foreign direct investment in the country, individuals, small, medium or large corporations will take advantage of our tailored perspective for the foreign investor.

There are some standard approaches a foreign company has to take within the intent of gaining access to Brazilian market with the considerable numbers of 200 million citizens, 7th World economy and a recently empowered middle class. These approaches normally are:

  • Establishing its own subsidiary in the country and obtaining all required licenses
  • Working with an already established partner company that has some of the required licenses and is able to register the products the foreign company wants to market.

 

Establishing a subsidiary

If the foreign company decides to establish itself here, the procedure will involve registering its by-laws, using an appropriate location for the foreseen activities (deposit, only administrative, distribution center, etc). The company has to consider municipalities have zoning codes that allow this or that activity per region and that must be carefully observed. Firefighting and Environmental Safety Plans may need to be prepared plus also astate and federal registration obtained.

A Brazilian Resident (a Brazilian national or a Foreigner with a Permanent Visa) will have to act as the company representative. Monthly Accountingwill be needed and an annual localization municipal tax will be paid, besides other pertinent taxation.

If the company plans to import or export products, an importation license must be obtained at the Federal Treasury, called RADAR.

Permanent Visas can be granted for directors and investors according to the amount invested. Permanent Visas can also be granted for specially skilled workers or technicians.

Using Partners

No matter the approach chosen for the company structure, an analysis of the product or line of products has to be performed as to dissecting the regulatory needs for each product being considered for marketing.

If regulatory requirements apply, and because they are time and cost consuming, many endeavors start with a partnership with a company that has all the required licenses and permits,  and able to go through regulatory requirements for the foreign company.

Inmetro Registration

Electronic devices may need one further registration, registration at INMETRO, an agency overseeing electrical products and measuring.

Sales and Distribution

After or meanwhile these establishment and regulatory approaches are taken, the foreign company will normally follow up developing a marketing strategy and distribution channels. The distribution may also occur with the:

  • Creating of company’s  own structure of sales representatives
  • Partnering with local third parties to sell and distribute

For any needs on every of the topics above ( PRELIMINARY STUDIES, COMPANY ESTABLISHMENT, LEGAL ASSISTANCE, VISAS, OBTAINING PERMITS AND LICENSES, PRODUCT REGISTRATION , IMPORTATION & TAXATION, FINDING A REGISTRATION RENTAL COMPANY & DISTRIBUTION PARTNERS and MARKET PLANS) BOTINHA & CABRAL has long time expertise and partners to assist you with. Please let us know through the contact form below.

Read even more about it here or consult us below.

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